Join The E-commerce Revolution!

Here is what you will learn in this course, among many other wide and various subject matter
that will take you from beginner to advanced e-commerce drop shipping expert.

E-commerce is the Opportunity of a Lifetime

You must learn before you earn. This is the motto we live by here at Prymus Academy. The real skill behind digital selling is understanding the core principles of internet marketing. The most successful dropshipper’s in fact, have a foundational understanding of internet marketing. This course teaches you the core concepts of digital marketing, using eCommerce as the conduit by which we express our understanding of how to promote products and services online. You can sell anything digitally if you understand internet marketing and that is the heart of what the course Dropshipping: From Beginner To Advanced, teaches you.

Drive Targeted Traffic Using Google Shopping Ads

Google Shopping, a Comparison Shopping Engine (CSE) is a must if you want to stay in front of Google users searching for your products. It is almost a prequisite to learn in modern day internet commerce, due to the sheer importance it holds in building a successful. Every day, Google handles roughly 8.5 billion searches worldwide. With the Google shopping program integrated into the Google search engine, a windfall of referral traffic to your offers is nearly inevitable. In this course, you will learn how to set up Google Shopping ads from start to finish, along with best practices to employ when building a Google Shopping campaign. This specific learning module in the course is granualrly detailed to give you a full all encompassing, foundational knowledge you can apply to your own dropshipping store.


Drive Targeted Traffic Using Google & Facebook Ads

Google and Facebook Ads hold a veritable duopoly on the digital ads industry with a combined 65% market share. Using the two in conjunction will effectively create a dragnet that captures nearly 97& of available traffic in the internet wherever the platforms operate across multiple geographical jurisdictions. In this course, you will learn how to use both Google and Facebook Ads to drive highly targeted traffic to your dropshipping website, incorporating the best practices. Google Ads is vast and includes the Google Display Network, YouTube Ads, and Google Search Ads, all of which is detailed in stand-alone learning modules.

Learn Website UI/UX Design for E-commerce

Website UI/UX design is an important detail overlooked by most dropshipping gurus, that is one of the single most important concepts to understand when launching any digital venture, and that includes dropshipping. UI/UX, which stands for User Interface (how elements are arranged on a page) and UX (the User Experience that results) is how the website visitor perceive a digital retailer by the overall shopping experience on the website page. Its important, because if users are not able to seamlessly check out of your dropshipping store, they will bounce from the page, and take their business to a competitor. In this course, you will learn how to evaluate the difference between good and bad UI/UX design, and how to choose templates and asset that take a mobile first approach to design. You only need to know the basics of UI/UX design to implement it in practice. Just this basic knowledge will create experiences for customers, that will keep them returning to your dropshipping store for repeat purchases.


Drive Targeted Traffic using TikTok Ads

With over 1.6 billion daily active users, TikTok is the world's fastest-growing social media network. Home of the short video format, TikTok has become wildly popular with Millenials and Gen Z who comprise nearly 70% of the platform's user demographic. TikTok Ads are a great way to introduce your products and services to younger audiences that fit this demographical profile. In this course, you will learn how to configure and manipulate TikTok Ads for eCommerce by building a campaign from scratch. TikTok Ads are cost-effective and in its nascent stage as a platform. This is the perfect opportunity to take advantage of low-cost CPMs (Cost Per Impression) and we will show you exactly how.

Drive Targeted Traffic using SnapChat Ads

With over 360 million daily active users worldwide, SnapChat is one of the worlds largest social media platforms in existence, popular with mostly Gen Z and Millenials. In this course, you will learn how to use SnapChat advertising objectives soeciuicalkly designed for eCommerce, to drive highly targeted, qualified website traffic to your landing page.

Drive Targeted Traffic using YouTube Ads

With over 2 Billion daily active logins, YouTube has become the platform of choice for product research and discovery. In this course, you will learn how to use the awesome reach of YouTube to drive highly targeted, highly qualified website traffic to an e-commerce dropshipping store we build from scratch.

Why it Makes Sense to Dropship With WooCommerce

One of the two biggest expenses you will incur as a merchant is operational costs which include website development and maintenance, and advertising expenses. Using a SaaS (Software as a Solution) solution like Shopify or Big Commerce can greatly increase your expenses, and leave little room for profit, especially in the early phase of building a customer base. Those aforementioned platforms can get costly once you begin adding on features to extend the service when you consider the application ecosystem. WooCommerces’ main advantage over any SaaS platform is that it is free to use. That’s right, you get the power, flexibility, and stability of the big eCommerce SaaS features in a free-to-use, open-source, heavily supported plugin that transforms WordPress into a shopping cart. Here are some of the many advantages that come along with using opensource shopping cart technologies like WooCOmmerce, which is first in its class:


Cost Effectiveness

WooCommerce is an open-source plugin that is free to use. The plugins that extend WooCommerce are also inexpensive when compared head to head with some of the popular eCommerce SaaS (Software as a Service) Content Management Systems (CMS) like Shopify and Big Commerce. Lower costs put more money in your pocket to divert funds to other operational expenses like digital advertising.


Heavily Supported

WooCommerce is used by nearly 26 million merchants across the world and is supported by thousands of developers who contribute to the project. Automattic, the parent company of WooCommerce, continuously updates WooCommerce to keep the application running free of bugs and security vulnerabilities. WooCommerce is one of the largest open source projects on the internet, which makes it easy to troubleshoot any problem with a ready made solution.


SEO Friendly

Google loves to crawl WordPress WooCommerce websites for the simplicity of the metadata format. This makes it easy for Google to index WooCommerce pages in its vast search index. Out of the box, your WooCommerce store comes with native features that make it SEO (Search Engine Optimization) friendly. The same can’t be said for the other popular eCommerce SaaS solutions.


Fully Customizable

The WooCommerce source code is open source and licensed under the GPL (General Public License) which gives end users the ability to run, study, share, and modify the software. This level of customizability is important when you want to scale your dropshipping store, to accommodate for such things as a larger customer base, and higher traffic accommodations among many other things.


Student Reviews

A Community Based Approach to Learning!

This is more than a course, its a community. Upon enrollment in the course, you will be given exclusive access to our community platform where you can do things like post questions, progress, and meet with your instructor Eric Smith live. This is a self hosted closed community (Not a Facebook group) of Prymus Academy students enrolled in the course.