A Special Message From Eric Smith Your Instructor &
Prymus Academy Founder
You must learn before you earn. This is the motto we live by here at Prymus Web. The real skill behind digital selling is understanding the core principles of internet marketing. The most successful dropshipper’s in fact, have a foundational understanding of internet marketing. This course teaches you the core concepts of digital marketing, using eCommerce as the conduit by which we express our understanding of how to promote products and services online. You can sell anything digitally if you understand internet marketing and that is the heart of what the course Dropshipping: From Beginner To Advanced, teaches you.
Choose the Right Learning Resource
The gurus fail to account for the key, often overlooked details that make the biggest difference between the success and failures of an e-commerce dropshipping business. Who you learn from matters. In Dropshipping: From Beginner to Advance, you will be led by expert instruction from Eric Smith a 20 year dropshipping veteran, software engineer and Internet Marketer, behind several successful multimillion e-store ventures. The most successful online sellers are internet marketers at their core, so this course will delve deep into internet marketing concepts, that apply to successfully promoting your products or services. This is just not a course, it is a community. Each student is automatically enrolled into an exclusive forum where course materials are covered, and live case study examples are broadcast via webinars every week.
Drive Targeted Traffic Using Google Shopping Ads
Google Shopping, a Comparison Shopping Engine (CSE) is a must if you want to stay in front of Google users searching for your products. It is almost a prequisite to learn in modern day internet commerce, due to the sheer importance it holds in building a successful. Every day, Google handles roughly 8.5 billion searches worldwide. With the Google shopping program integrated into the Google search engine, a windfall of referral traffic to your offers is nearly inevitable. In this course, you will learn how to set up Google Shopping ads from start to finish, along with best practices to employ when building a Google Shopping campaign. This specific learning module in the course is granualrly detailed to give you a full all encompassing, foundational knowledge you can apply to your own dropshipping store.
Drive Targeted Traffic Using Google & Facebook Ads
Google and Facebook Ads hold a veritiable duopology on the digital ads industry with a combined 65% marketshare. Using the two in conjunction will effectively create a dragnet that caputers nearly 97& of available traffic in the internet wherever the platforms operate across multiple geographical jurisdictions. In this course, you will learn how to use both Google and Facebook Ads to drive highly targeted traffic to your dropshipping website, incorporating the best practices. Google Ads is vasst and includes the Google Display Network, YouTube Ads, and Google Search Ads, all of which is detailed in stand-alone learning modules.
Learn Website UI/UX Design for Ecommerce
Website UI/UX design is an important detail overlooked by most dropshipping gurus, that is one of the single most important concepts to understand when launching any digital venture, and that includes dropshipping. UI/UX, which stands for User Interface (how elements are arranged on a page) and UX (the User Experience that results) is how the website visitor perceive a digital retailer by the overall shopping experience on the website page. Its important, because if users are not able to seamlessly check out of your dropshipping store, they will bounce from the page, and take their business to a competitor. In this course, you will learn how to evaluate the difference between good and bad UI/UX design, and how to choose templates and assett that take a mobile first approach to design. You only need to know the basics of UI/UX design to implement it in practice. Just this basic knowledge will create exdpereinces for customers, that will keep them returning to your dropshipping store for repeat purchases.
Drive Targeted Traffic using TikTok Ads
With over 1.6 billion daily active users, TikTok is the world's fastest-growing social media network. Home of the short video format, TikTok has become wildly popular with Millenials and Gen Z who comprise nearly 70% of the platform's user demographic. TikTok Ads are a great way to introduce your products and services to younger audiences that fit this demographical profile. In this course, you will learn how to configure and manipulate TikTok Ads for eCommerce by building a campaign from scratch. TikTok Ads are cost-effective and in its nascent stage as a platform. This is the perfect opportunity to take advantage of low-cost CPMs (Cost Per Impression) and we will show you exactly how.
Drive Targeted Traffic using SnapChat Ads
With over 360 million daily active users worldwide, SnapChat is one of the worlds largest social media platforms in existence, popular with mostly Gen Z and Millenials. In this course, you will learn how to use SnapChat advertising objectives soeciuicalkly designed for eCommerce, to drive highly targeted, qualified website traffic to your landing page.
Drive Targeted Traffic using TikTok Ads
With over 1.7 billion daily active users, YouTube, a subsidiary of parent company Alphabet Inc., which also owns Google, is the more prememminent, indomitbale video sharing platform. YouTube, like its sister company Google, is more than just a social media platform. It is a place where millions of users everyday begin product discovery and research. As dropshippers, YouTube presents the perfect opportunity to list our offers, in front of users specifically searching for the products in our catalog. YouTube, like Google, is masterful at measuring user intent. In this course, you will learn how to use the awesome power and might of YouTube ads, to drive high quality, targeted traffic to your dropshipping store. We take a deep dive and cover everything from how to make eye catching YouTube videos ads, which culiminateds to building a YouTube Ads campaign from scratch.
Why it Makes Sense to Dropship With WooCommerce
One of the two biggest expenses you will incur as a merchant is operational costs which include website development and maintenance, and advertising expenses. Using a SaaS (Software as a Solution) solution like Shopify or Big Commerce can greatly increase your expenses, and leave little room for profit, especially in the early phase of building a customer base. Those aforementioned platforms can get costly once you begin adding on features to extend the service when you consider the application ecosystem. WooCommerces’ main advantage over any SaaS platform is that it is free to use. That’s right, you get the power, flexibility, and stability of the big eCommerce SaaS features in a free-to-use, open-source, heavily supported plugin that transforms WordPress into a shopping cart. Here are some of the many advantages that come along with using opensource shopping cart technologies like WooCOmmerce, which is first in its class:
Dropshipping: From Beginner to Advanced is more than just a course. It is a community that provides on going support.
Every student enrolled in the course gains access to an exclusive forum where Eric Smith, the chief instructor will live stream everything from case studies, live Question and Answer sessions on course materials, and review of course subject matter every Monday, Wednesday, and Friday at 8 PM EST. The community is hosted on a server owned by Prymus Academy to ensure privacy and is only available to students enrolled in the course.